Designed around Zen, a design characteristic that focuses on sense of harmony, balance, and tranquility, Bamboo Slips Liquor is an innovative and elegant liquor packaging design. Through the use of black as the main color, it emphasizes its purity and profoundness. Using bamboo slips as its main material, opening this liquor package feels like opening the same bamboo slips document in ancient China. All materials of the design are sustainable and reusable, this solves one our recycling issues which are commonly known in the liquor industry.
Once you open the packaging of the liquor, it reveals a Chinese poem, The Decree of Wine, each word is carved onto these bamboo slips. Qianying Niu wanted to blend cultural reading experience with excellence of the liquor together, the design uncovers rich story that evolves in every sip.
By blending calligraphy, bamboo slips, and orchestrated bottle shape, this packaging design wants to bring back both reading and drinking cultures which are central to Asian people. Bamboo Slips Packaging connects you to ancient Chinese calligraphy, sustainable material, and zen culture all together.
