Inspired by the new moon, Genesis releases Neolun Concept that embodies our longstanding fascination with the moon as well as dynamic vitality of its ever-risking presence. As we enter the era of electrification, Genesis also persists in advancing technologies which are aligned with its design philosophy which is inspired by the future.
Genesis wants to bring you a vehicle experience that transcends into more than just transportation. It promises a thoughtful journey within its confines, it also means that this brand introduces you to a new direction for your overall travel experience. Genesis Neolun Concept displays future luxury vehicle in a unique design that moves beyond the present without hesitation.
By following Reductive Design philosophy, Genesis can prioritize essential elements to achieve elegance and purity design through perfect proportions with meticulous details. Genesis Neolun Concept brings this philosophy to live through its Midnight Black and Majestic Blue two-tone color, it got its inspiration from Korea’s serene nights. The body design makes sure its bold presence can match its sophistication.
The minimalistic body design displays only most essential elements with fender volume that highlights its immaculate silhouette. Those two-line lamps extend from the headlights continuously to the side repeaters and tail lamps, following a design philosophy that prioritizes infinite scalability and potential for evolution. Once that B-pillarless coach door opens, you are exposed to a spacious interior, designed to streamline the boarding and disembarking process. Every element of the interior is delicately designed to complement electrification model, from Crystal Sphere centerpiece, expansive 24.6-inch display, 3D audio experience, Ondol heating system, to luxurious lounge infused with Korean traditional culture.