Designed for Watson & Company, a South Korean electroceuticals startup, Pocus is a wearable neuromodulation device concept to maintain the health of your brain. This device is capable to pass 1mA electricity to the brain, working primarily in the frontal lobe to stimulate brain cells that lead to activating overall brain functions. If you think this is weird, just for your information, electrical stimulation of the brain has been done since like 100 years ago, it’s been used more through scientific developments in recent years.
The mild electrical stimulation won’t do any harm to your brain. Pocus might have very little side effects because any electricity flows into your brain is really minimal, user might feel a mild discomfort such as headache or stinging.
Designed by Acasso, Pocus Wearable Neuromodulation Device uses 1mA of electricity to stimulate your brain for about 30 minutes, it helps to activate frontal lobe. This medical-grade device is designed to look more inviting and feel comfortable than conventional medical equipment used in hospitals. Unlike those medical devices which are intimidating to many people due to cold, metallic, and gloss finished aesthetics to emphasize their technical performance. Pocus has been designed to eliminate all those features yet provide similar performance at the comfort of your own home.
Pocus has soft matt finished with frontal housing that resembles a cozy pillow. There are hydrogel pads used for better electrical conductivity. Pocus features warm and friendly-looking design is adopted to reduce psychological burden of users when they have to use neuromodulation device.
Creative Director – Jake Lee
Lead Designer – Scott Yeom
Designer – Anda Lee