Ora is a conceptual smart urban safety device, it was born out of a challenge to solve issues with current tracking devices on the market. The early concept was progressed to reach rapid realization that has resulted in lightweight and versatile system for use in urban areas. Thanks to Google technology, this device can piggy-back off nearby smartphone to utilize those components to relay information.

Ora consists of a BLE Beacon and its companion app, the beacon is worn by vulnerable person, it can broadcast a unique identifier signal while the companion app detects wearer’s last known location to the guardian. In case of emergency, beacon wearer can activate Distress Mode, it needs two hands and a 180-degree twist to overcome the internal spring. When Distress Mode is activated, it’ll emit specific signal where companion app would receive it and notify the designated guardians.

Designer : Crux Product Design