Your journey should be entertaining, NOOQ Hyper-Personalized SDV With Gen AI. It’s a car driven by electrification and infotainment updates, this software-defined vehicle is becoming more and more sophisticated to deliver enhanced user experiences. Even the word NOOQ means the most private and immersive personal space, it refers to single-seater vehicle where the system both hardware and software can be exclusively customized to meet individual needs.
The AI algorithm can dynamically update setting and software content in-real time based on user’s context, allowing for more self-expression. The system provides bidirectional communication between AI and users, optimizing interactions and introducing a new level of connectivity with other vehicles.
As our mobility technology advances, we believe that both hardware and software development will progress together. Designed by Haeun Kim and Suha Lee, NOOQ Hyper-Personalized SDV delivers over-the-air updates, it functions not just as a transportation but also as a platform. Each future customer can break away from traditional lifestyles upheld in the past, the individual fills their lives with more independent and self-driven decisions.
Futuristic NOOQ provides generative hyper-personalization that goes beyond simple customization. It is possible to create specific configurations for each individual, from in-car products to the interior and exterior GUI. This vehicle can recognize its user, it creates an avatar that reflects their traits as well, initiating a hyper-personalized experience. Moreover, this advanced personalization can lead to more seamless connection, drivers can share their setups and contents with other vehicles and interact with them.
From imagination to reality, NOOQ is equipped with generative AI-based navigation system, Wander, it functions as a tool to visualize these vague imaginations. The system generates images based on location keywords tailored to your needs, it also identifies real-world places that resemble visualized appearance.
