Blooming Product wants to bring back a beautiful product that has lost its presence in our life, a vase. Having fresh flowers near you can be linked to an increase in positive energy, the scent can increase your creativity and mood. Unfortunately due to poor growing conditions, we are experiencing global shortage of fresh flowers, they have become more expensive by days. Blooming Product wants to encourage you to bring back fresh flowers into your space while also functioning as a speaker. It’s a speaker and a vase in one.

Instead of serving you just as a speaker, Blooming Product also doubles as a vase to hold your fresh flowers as decoration. This concept project has been designed based on curated commerce principle that wants to deliver personal experience to its user. Flowers encourages you to have daily routine such as arranging flowers, changing water, furthermore, you can be creative by combining various different flowers to bright up the room. Blooming Product comes with flower subscription service where you can expect and feel curious about new flowers to be delivered every selected cycle. You can turn on the speaker to play a relaxing music while enjoying the scent of the flowers, this combination would relax your mind, reduce stress, lower your anxiety.

Yeongseok Go explains that Blooming Product comes with a subscription service that would encourage continuous interaction between user and the product. Through the use of flowers and vases elements, user is able to escape a boring product, Blooming engages with you while preserving its function and form of a speaker.