IZZY plastic city bike with a new look, made out of plastic, inbuilt safety, security and comfort features. To enhance the urban cycling experience and to provide:an innovative, alternative and stylish design; a healthy and green solution to personal travel; and a credible alternative to the car, perfect for urban lifestyle.
Omer Sagiv, the designer (currently work for Ron Arad in London), explained that this bike has 2 unique free standing locking systems, 3 dimensional illumination and integrated rear suspension are all inbuilt, providing cheap and simple solutions to problems that every urban bike rider experiences and have been designed with the urban rider in mind. The unique design and development of a molded plastic frame allows the bicycle to incorporate all of the innovative features within its fluid and fluent shape. Furthermore, the IZZY bike owner will be able to recycle the main frame, thus revamping the color of the bicycle – simply, cheap, and with regard to the environment.


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With increasing vehicular traffic on the road and resulting pollution each passing day, more and more emphasis is being given in finding alternate means of transportation. Obviously green fuel and the vehicles running on the same is quite a craze, but the same is in conceptual stage it would be a while before the same will be in mass production. But what about the good old bicycle? With the advent of cars and other motor vehicles it somehow went into oblivion. But not anymore. With Ubicycle-Public Service, an initiative which seems to bring the bicycle back in fashion.
There are many advantages that can be said about the usage of bicycles. It is environment friendly, no pollution, and the best part is that it is health friendly as well. The main goal of Ubicycle-public bicycle service is encouraging people to use bicycles as an alternative means to commute, thus providing easy-to-access public bicycles to and from transit or nearby home, school, and workplace.


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