SHADE is a lamp shade that has been designed in an innovative way to act as the lamp itself. It brings a new lifestyle to an iconic form with a tuxedo-like formal appearance. The shade incorporates 28 bulbs fitted on its edge along with stainless steel button head cap that screwed with the silver studs and cuff links. This brilliant lamp shade is a low voltage fixture that uses aircraft aluminum body in order to conduct electricity to the highly efficient 12V/10W, high color rendering and long life Xenon Festoon bulbs. SHADE is available in three different meticulously finished colors with catalyzed acrylic enamel: white, torch red and silver metallic. Moreover, it can be dimmed fully and comes with magnetic transformer located remotely or in the included canopy which can be mounted easily to a standard junction box.


Read the rest of this entry »
IPSE is an advanced individual mobility concept that uses cutting-edge display technology and offers an innovative driving experience to the driver. The iconic and unique design of this concept car was driven from the VW logo which has a giant circle enfolded with a mesh frame. The virtual environment system of IPSE recognizes outside surrounding and then translates the same into virtual living things and objects. For instance, in “underwater” mode, the driver sees other vehicle as sea creatures and while it is driving through the city street, the driver never sees any buildings, cars and usual road but stunning trees and wild animals marching on the grass land. The real-time transformation mechanism has unlimited database and generates new data by combining different factors.


Read the rest of this entry »
Tag Heuer, the famous watch manufacturer, has announced to launch a handy Bluetooth headset which is quite unlike than any other products available in the market. The device is actually an essential combination of a hearing device, a USB charger and a flash drive. This design will allow the users to carry all they need into one sleek pack without any sorts of cords. This device, with a great visual of elegant white and black combination, is an icon of space efficiency and provides quality sound along with brilliant voice capturing capability. The capacity of the USB flash drive is yet to be announced but since it is from Tag Heuer, you can expect quite a big space for the same.


Read the rest of this entry »

Primavera Helmet, designed by Sebastian Hess, is a key product of the latest high quality helmet array for the recent scooter generation. This open face, easy and casual helmet provides 180° visor that meets classic elegance. The clearly defined design has reduced to the essential components only and the style combines the legendary past with latest appearance. Innovation and vision, tradition and future, engineering and design are the main factors of this sustainable product. The main goal of designing this product is to provide excellent safety to the new generation scooter riders with a brilliant outlook that will attract the attention of all range of bikers.

Read the rest of this entry »
Ruby rocking chair isn’t just a traditional rocking chair. Pouyan Mokhtarani, the designer of this chair things, this chair concept is some kind of peculiar torturing device that have particular water-filled cushions for every butt cheek. Ruby chair is outfitted with two huge liquid pillows at the seating area that distributes the pressure of your body weight and decrease the temperature of your certain body areas. Pushing the clutch will allow you to rock the chair slowly and continuously doing that will offer a faster rock. By reviewing all the calculations and graphics done by Mokhtarani, Ruby rocking chair is really going to be an icon of comfort.


Read the rest of this entry »