Bedding pioneers Michael Rothbard and Chris Ann Ernst helped introduce visco memory foam to the U.S. market almost two decades ago with their first company, Comfort Sleeper. The business was extremely successful and grew into a $50 million dollar operation in five years. Now joining forces once again, they have recently co-founded a new specialty sleep company called Sleep Studio, LLC.
Sleep Studio is named for just that – a studio dedicated to creating innovative sleep products around their customers. Their new line of products includes accessories such as pillows and mattress toppers, as well as five different customizable bed systems that focus on dual comfort, pressure relief and support. Each one of Sleep Studio’s bed systems – the VX, SX, SO, LX and the Signature, can be customized with your choice of fabrics, colors and styles.
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This rubber tub designed by Ole Jensen, a ceramist and designer, for the MINDCRAFT exhibition. A soft bathtub, exploring the EPDM rubber material in new dimensions, taking his artistic point of departure in his success design; The washing-up bowl. This rubber tub is perfect for outdoor activity, you can just simply hook up the cord to your water source, fill the tub, unplug when it’s done. Take your bathing ritual in the garden with this rubber tub.
“A soft tub for the body. For children and adults. For play and healing. In the garden or the stylish bathroom.”
Ole Jensen, ceramist and designer.
Designer : Ole Jensen via pan-dan
Using soft materials, this Soft Phone concept is a finalist in Tancher Award 2008. The interface features its fabric material, to define the function modules by extrusion and fold. This soft phone concept is based on the fabric digital display technology, which will lead to a new experience in more flexible cell phone operation. Jian Qian says “The Bluetooth earphone buckled to the string can charge the phone by Electromagnetic Induction. The material of the interface is fabric while the one of clip and circle is silica gel, which makes the phone very soft and portable.”
Different directions of extruding make different functions for the phone and the camera.
Camera Usage (Extruding vertically)
Extruding to a little extend: focus (take photos) ,
Extruding to a larger extend: pulling the trigger
Release: Photo finish
Designer : Jian Qian
This convertible car designed by Italian IED (Istituto Europeo di Design) and inspired by the Fiat 124 Sport Spider from the 1970s. Webasto LigHT concept features lightweight soft top concept which made from new material mix and weight of just 13 kg. Under the motto ?The roof of the future?, the potential designers had the opportunity to unleash their fantasy and develop studies beyond the classic convertible body styles. Webasto will display LigHT concept car at Geneva Motor Show 2008.
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