Earlier this year, Toyota and Royal College of Art Students (RCA) have launched a creative partnership to promote innovative design for urban living, using Toyota’s new iQ city car as the inspiration. Students were asked to create an item that reflect the concept of ‘intelligent urban living’.
Yusuf Muhammad, was the winner of Living Room category and joint overall winner. His Yu Type design sits on the computer keyboard and allows ‘hunt and peck’ two fingered typists the opportunity to increase their speed and confidence. He is now thinking about developing the idea and hopes to include features like spell checking and predictive text to increase its appeal. Judges praised the way he addressed a social issue of an aging population within the urban context.
