Mobiles have become a part of our. It is as if life won’t move a step ahead without mobile phones. Now just imagine if you could not clearly see the digits and alphabets on your mobile, hard to even imagine right? Many visually impaired people have the ability to recognize things like light intensity colors. Takumi Yoshida gives the basic phone status to such people through color illumination and identifiable keypad, called SÉNS. With the help of glow of color they will be able to see the tiny texts on screen to at least some extent. The enlightenment is positioned on the sides as the sides are the ones that are exposed when the phone is on a flat surface.


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IZZY plastic city bike with a new look, made out of plastic, inbuilt safety, security and comfort features. To enhance the urban cycling experience and to provide:an innovative, alternative and stylish design; a healthy and green solution to personal travel; and a credible alternative to the car, perfect for urban lifestyle.
Omer Sagiv, the designer (currently work for Ron Arad in London), explained that this bike has 2 unique free standing locking systems, 3 dimensional illumination and integrated rear suspension are all inbuilt, providing cheap and simple solutions to problems that every urban bike rider experiences and have been designed with the urban rider in mind. The unique design and development of a molded plastic frame allows the bicycle to incorporate all of the innovative features within its fluid and fluent shape. Furthermore, the IZZY bike owner will be able to recycle the main frame, thus revamping the color of the bicycle – simply, cheap, and with regard to the environment.


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