Predictable Magic : Unleash the Power of Design Strategy to Transform Your Business

A good product designer focuses on designing unique and innovative products. A great product designer focuses on designing innovative breakthrough products that resonate with consumers emotionally. Predictable Magic will introduce you to Psycho-Aesthetics concept that teaches you how to create systematically deep emotional connections between consumers and brands. Everyone can learn from this book, design students to design professionals. Predictable Magic is very easy to comprehend and provides...
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