[Press Release]

Ancona, Italy. September 22, 2009. WHY, Wally Hermès Yachts, today unveils a revolutionary
approach to cruising in motor yachts with the presentation of a full size model of its first born, an
innovative 58 metre-long 38 metre-wide yacht, in Ancona’s shipyard.

Wally Hermès Yachts: a joint-venture.
WHY is the result of the joint-venture signed in June 2008 between Hermès and Wally, to develop a new type of motor yacht redefining the art of living on the sea. The iconic Parisian house and the iconic Monaco yacht brand formed an equal partnership whereby each company is fully involved in all aspects of the conception and design of each project. Pierre-Alexis Dumas, Artistic Director of Hermès says : “When we met, in autumn 2007, Luca Bassani Antivari, President of Wally had thought about asking Hermès to accessorise the interior of one of his boats. I was impressed by the daring of his projects. My instinct was to get on board with him and go and seek out new territories in yacht design, but I had no interest in speed.”

Luca Bassani Antivari explains: “What I’ve always liked about Hermès, aside from its intrinsic quality, is its audacity and radicalism; its desire to go beyond trends, to make no compromises and to maintain the authenticity of the house. Wally shares the same values, ‘Hermès-on-Land’, ‘Wally-on-Sea’: inevitably our paths had to cross.”

WHY 58×38
The common values of the two brands have led to a first yacht that offers an unparalleled living space at sea. WHY was developed to give life to this concept assembling a team of dedicated talents in design, engineering, and naval architecture.

Then the tried and tested Norwegian Ramform hull characterised by exceptional and unprecedented stability and volume and spotted by Luca Bassani Antivari, revealed itself as the ideal choice to be adapted to the WHY 58×38 project.

Following this unique adaptation, the decks and the interiors were developed in accordance with the fundamental credo of WHY, ‘form-equals-function’. Thus were born other innovations in the world of mega yachts: patios generously flooding the interior with natural light, photovoltaic panels on the glass hull sides, as well as on the roof opening, like Venetian blinds, a 25 metre-long forward end swimming pool, and a 36-metre aft deck beach.
WHY 58×38 offers comfort, privacy, stability, space, independence and sustainability.

Sustainability
“We are very interested in creating a yacht that will have a low environmental impact”, says Pierre-Alexis Dumas. “Its relationship with the sea must be respectful and easy. WHY intends to offer a new way of moving over water by creating an innovative way of managing and recycling its sources and uses of energy.”
“If you want to go totally ecological, it’s only sailing yacht. The reality is that today, 90 % of the market is powerboats, echoes Luca Bassani Antivari. Our aim is to reduce diesel consumption per year and per yacht: 20 to 30 % for propulsion and 40 to 50 % for generation.”

Thanks to its specific hull, WHY 58×38 requires less power at cruising speed than a boat of equal size. Its diesel-electric propulsion is the most efficient motorisation today, and the surface of the photovoltaic panels, almost 900 square metres, covers most of the boat’s auxiliary system needs.

WHY Research and Development plan to optimize this project’s energy consumption by improving the isolation of the yacht and the heat recovery of its engines, and is also investigating the latest wind energy production and wind propulsion system technologies.

In comparison to a yacht of the same size, WHY 58×38 has been conceived to reduce drastically its energy consumption, saving up to 200 tons of diesel per year.
The WHY R & D program includes tank testing for hull stability in the SSPA facilities in Sweden, and the construction of a full-scale mock-up in order to allow the design team to fine tune the living areas correctly in accordance with the hull’s unique shape.

“The WHY 58X38 yacht looks very unfamiliar but it remains on a human scale. Space is the greatest luxury on the sea, but I believe the new luxury will be the time to enjoy it”, concludes Pierre-Alexis Dumas.

Designer : Pierre-Alexis Dumas, Luca Bassani Antivari, Gabriele Pezzini, and MauroSculli

Designer : Chetan Sorab via MoCo Loco

NUVU: RESHAPING THE CITY

Within just a few years, cities all over the world will be at near bursting point. If mankind wants to retain the level of personal mobility it currently enjoys – and if the city is to survive – the only way forward is for a radical rethink of the type of cars driven there. One solution could be a car like Nuvu, designed for the city of the not-too-distant future.

“Nuvu is literally a ‘new view’ at the future of the city car. It is electric, of course, but as far as Nissan is concerned, for tomorrow’s city cars that is a given. No, the most important aspect of Nuvu is the interior design which provides great comfort and space in an intelligent package designed to make best use of our crowded roads and limited parking slots.”

François Bancon, General Manager, Exploratory and Advance Planning Department, Product Strategy and Product Planning Division, Nissan Motor Co., Ltd.

At a glance

- 2 +1 seating in compact 3m package
- Unique platform for Nuvu
- Zero emissions from EV drivetrain
- Drivetrain previews production EV due soon
- X-By-Wire control for all dynamic functions
- Extensive use of natural, organic and recycled materials
- An urban oasis complete with its own tree inside, which…
… provides shade for the interior, and
… generates solar energy via its ‘leaves’

Overview
There is about to be a seismic shift in the urban landscape. Within the next five to seven years, some 55 percent of the world’s population will live in the city, threatening total gridlock. Unless something is done, the irony of the phrase ‘personal mobility’ will be self-evident.

Look around at the cars in a typical city traffic jam today and the vast majority will have only one occupant and four empty seats. Some might have two occupants, a few three. But find one with four occupants or more and you’ll be doing very well.

Today, we buy a family car knowing that we’ll only ever need to use it to its full potential one or perhaps two percent of the time. Tomorrow, things will be different. Tomorrow, things have to be different.

“There is a new generation coming up who, finally, are questioning why we do the things we do. They are asking themselves, for example, why they are buying a large car when they know that for 99 percent of the time they will be in it on their own,” says François Bancon, General Manager, Exploratory and Advance Planning Department, Product Strategy and Product Planning Division, Nissan Motor Co., Ltd.

“It is our job to provide personal transportation that is better suited to people’s needs and to what the environment – in all senses – can cope with.”

Nissan’s vision for the future of urban transportation is encapsulated in Nuvu, a ‘new view’ of the type of car we will be driving in the middle of the next decade. Compact – it’s just 3 metres long – Nuvu is a concept vehicle with unique 2+1 seating. It is aimed at urban dwellers who don’t want to compromise on their personal freedom or their comfort, yet who appreciate that ‘something has to give.’

Nuvu is agile, easy to drive, even easier to park. And it is, of course, an electric vehicle (EV). As Bancon says: “We believe zero emission vehicles are one of the key solutions for tomorrow’s city car.”

Nuvu is described as a moving oasis, a haven of green tranquillity in the urban jungle. To underline this message, Nuvu incorporates a witty representation of its green credentials: across its all-glass roof are a dozen or so small solar panels. Shaped like leaves on a branch, the power they generate is fed to the battery using a ‘tree trunk’ within the car as a conduit. Nuvu also uses natural, organic and recycled materials within the cabin.

Nissan has already announced plans to introduce an all-electric car in Japan and the US in 2010 and to mass-market it globally in 2012. Nuvu is not that car, though it does share some of the technology that will feature in the planned production vehicle. Rather, it is a concept of how a Nissan EV might look in the near future.

In the longer term, Nissan foresees a future based around a line-up of zero emission vehicles regardless of their size, category and usage. Nuvu – or its production equivalent – is just one element of this emission-free future.

Nuvu in detail
The central thrust behind the development of Nuvu is not its motive power but its layout and use of space. Nuvu has been created for a city of the future, one that’s even more crowded than today.

That’s why it’s compact on the outside yet roomy on the inside. Built on a unique platform, it’s just 3 metres long and sits on a wheelbase of 1980 mm but is 1700 mm wide and 1550 mm tall to create a large and airy cabin.

Interior package
These dimensions provide all the interior room needed for the vast majority of city journeys. Nuvu has two regular seats and a third occasional chair that can be folded down when required. But, unlike some two-seater city cars currently on the market, it is a thoroughly practical proposition with an integral luggage area providing sufficient space for a typical supermarket or shopping expedition.

“It is a real car,” says Bancon. “There would be no disadvantages to using a Nuvu everyday. For the vast majority of users, three seats are more than enough most of the time.”

The packaging is designed to give priority to driver comfort with C-segment levels of space and the flexibility to invite one or two passengers on board. Cabin layout places the regular passenger seat beside but largely behind the driver’s seat, allowing the passenger to stretch right out. Ahead of this seat is a third occasional chair which, when not in use, is folded away into the dashboard assembly. But even when the third seat is in use, there remains sufficient legroom for both passengers.

In the interests of saving both weight and space, the third seat has a centre section made from hardwearing yet comfortable netting. This hammock-like approach also has the benefit of allowing cool or warm air to circulate around the occupant’s body for extra comfort.

Shopping bags, briefcases and smaller items of luggage can be stowed behind the driver’s seat while if the driver is travelling solo, larger items can be stowed in the passenger footwall.

City car research
“We did a great deal of research into how people use their cars in the city. We found that for 90 percent of the time, the driver was alone. For five percent of the time there was one passenger and for four percent of the time there were two passengers. You can do the math to find out how often four or more people were in the car!” says Bancon.

“We gave the second seat much more room than normal because when you take one passenger in your car it is usually someone you love and you want to make sure he or she is being carried in outstanding comfort,” he adds.

Natural materials
Many of the materials used inside Nuvu reflect an increasing concern for the environment. The floor is made from wood fibres pressed into laminate sheets and is studded with rubber inserts made from recycled tyres for grip.

To create a light and bright interior, the windscreen and roof merge into one extended panel running virtually the entire length of the car. But undoubtedly the most unusual feature of the interior is the ‘energy tree’ which rises from the luggage compartment floor to the roof behind the driver’s seat.

Solar panels
The energy tree is shaped like a thin trunk. As it reaches daylight it branches out under the glass roof providing occupants with protection from bright sunlight… just like a real tree. And providing a visual reminder of Nuvu’s green credentials, covering the branches are dozens of small solar panels shaped like leaves.

The panels absorb energy from the sun which is then fed back down the energy tree and used to help recharge the battery and provide an extra power boost for the electric motor. As well as being genuinely green energy, it is estimated that the power generated via the solar panels will save the equivalent of one full overnight charge from mains electricity each month.

Driver controls are as simple as possible. All the major functions – steering, braking, transmission and throttle – are ‘By-Wire’ while the steering is controlled by an aircraft-style steering yoke: with just one turn from lock to lock, the steering is very direct for agility and manoeuvrability in the city. Nuvu’s turning circle is just 3.7 metres. Thanks to its wide track and the use of 16 inch 165/55 tyres mounted on lightweight, almost transparent, wheels, ride comfort, stability and agility is of the highest order.

There are two pedals – for stop and go – stalks for minor controls and a digital instrument panel with dials for speed, distance covered and battery range. The instrument panel itself is formed of layers – rather like an onion – and like the energy tree is another example of design inspired by nature. “We call it bio-mimicry,” says Bancon.

Rear view/parking monitor
Two screens on the dashboard display the view behind the car – there are no door mirrors to disturb the airflow, but small cameras – and double as monitors for the Around View Camera which give a bird’s eye view of the car when manoeuvering or parking.

Saving energy was the guiding force behind the use of low-energy LED head and tail lamps, while Nuvu’s heating and ventilation system filters and cleans the city air as it passes through the vehicle. Not only does it produce no emissions at source, but Nuvu actually helps clean up the city environment.

Exterior and interior design
“Nuvu’s design is further clear evidence of Nissan’s continued desire to challenge convention and to explore all the possibilities that the EV could bring us. In many ways it was inspired by our two most extreme EVs of recent times: Mixim and Pivo 2.

“Significantly, though, Nuvu delivers a more realistic interpretation of two of the most important aspects of its forerunners – the ‘Friendly Innovation’ found in Pivo 2 and the ‘Sports Dynamics’ central to Mixim

“The result? We have designed a radical concept car that with just a few changes could go into production tomorrow,” explains Masato Inoue, Chief Designer, Product Design Department, Nissan Motor Co., Ltd.

Developed by designers at Creative Box Inc. – Nissan’s design think-tank – Nuvu’s green house has flowing lines with gentle curves inspired by nature. The distinctive shape of the door glass on either side gives the impression of a hot air balloon that’s being gently inflated by pressure from within, while tropical fish inspired the profile of the side window graphics as a whole.

This contrast between the natural, fluid shape of the greenhouse and the strength implied by the solidity of the lower body gives Nuvu a feeling of quality rarely found in a compact car.

Colour and materials
Nuvu’s visual impact is further enhanced by its unique body colour. Developed by Nissan Design, the shade is officially called Soft Feel Sandy Gold.

Matching the ecological values of an electric vehicle, the moulded plastics and synthetic elements found inside a typical production car have been replaced by natural materials and organic alternatives, such as the wood fibres and rubber from car tyres used for the flooring. The result helps create a relaxed, warm atmosphere within Nuvu’s cabin.

During the design development stage, key targets were to develop an EV that encompassed obvious modernity with engaging ambience and a playful aspect – hence the energy tree. “You don’t need to be a car lover to fall in love with Nuvu,” adds Bancon.

EV drivetrain
Nuvu is more than a styling concept of a future EV. It is a fully working mobile test bed for much of the technology that will be used in Nissan’s production EV to be launched in 2010. For this reason elements of its technical specification are being kept secret for the time being.

The electric motor used in Nuvu is mounted at the rear of the vehicle and drives the back wheels, though neither its exact specification nor the power and torque figures are being released at this stage. A driving range of 125 kms and top speed of 120 km/h are being made public, however.

Li-Ion battery
Similarly although it can be revealed that the batteries used are of the latest laminated lithium-ion type and have a capacity of 140 Wh/kg (watt-hours per kilogram), the total capacity of the batteries and number of modules are not being disclosed at this stage.

Nissan began research into high output Li-Ion cells as long ago as 1992, but today development is carried out by Automotive Energy Supply Corp. (AESC), a joint venture company set up by Nissan and NEC Group.

Unlike a conventional lithium-ion battery with its bulky cylindrical cells, the laminated Li-Ion battery as used in Nuvu has thin laminated cells and fewer components overall. This boosts its power by a factor of 1.5 at the same time as halving its physical size. It also remains twice as efficient as a conventional cylindrical Li-Ion battery even after five years or 100,000 kms of continuous usage.

Another bonus of the compact cell construction is that a thin modular design is possible with a commensurate improvement in battery cooling efficiency. Higher power outputs are achieved through material improvements made to its lithium manganate positive electrode and carbon negative electrode. The use of chemically stable spinal-structured manganese for the positive electrode also helps ensure safe operation.

Its compact size allows the batteries to be mounted under the seats and the vehicle’s flat floor, thus helping to keep the centre of gravity as low as possible.

A quick charge from empty to full should take between 10 to 20 minutes while a full charge should take between three to four hours from a domestic 220V socket.

Typical users
“The people who will be drawn to a car like Nuvu are many and varied,” says Bancon. “It is a cross generational car and not a signature vehicle for one generation.

“There will be common threads, however. They will be early adopters but more importantly they regard themselves as urban citizens. They don’t just work or live in the city; they are part of the city. They want a car that somehow expresses who they are and which reflects their personal ideology.”

Conclusion
Although clearly a concept vehicle exploring aspects of future vehicle design, Nuvu nevertheless embodies many messages for today. Its clever interior provides ample headroom, legroom and comfort for most everyday needs without occupying more road space than it needs.

The use of recycled and natural materials underlines Nuvu’s environmental message and while the energy tree might be considered as a piece of whimsy, the use of solar energy is an entirely sensible and practical technological solution to aid an emission free future.

“Nuvu is a concept car, for sure, but it is an entirely credible vehicle,” says Bancon. “It is light, clean and easy to drive. It is practical and a sensible size, yet it is also embodies an element of fun: the future doesn’t look so bad, after all.”

Designer : Nissan

miBook Title Topics

Cooking

Not since the Joy of Cooking was published in 1931 has there been a major update to the cookbook – until now. miBook takes the guesswork out of translating a recipe on the page into a feast on the table. Step-by-step, miBook shows home cooks exactly how to cook a recipe, including what the dish should look like at every stage and how to do everything from sauté to flambé. miBook stops automatically after each step to allow the cook to perform the action. When ready, the cook pushes play to move on.

miBook also aids in choosing a recipe, which can be a task in itself. Simply select your desired main ingredient (beef, chicken, fish, pasta, etc.), cooking method (grilling, pan-frying, broiling, etc.), and the amount of time you have, and miBook automatically serves up the recipes that match your criteria.

miBook cooking titles include: Quick & Easy Meals, Irresistible Desserts, Healthy Cooking, Pastas Pizzas & Salads, Amazing Party Food: Appetizers & Desserts, and Healthy Cooking for Kids. Each title features 150 recipes, including ones featured on popular Food Network shows such as 30 Minute Meals with Rachael Ray, Quick Fix Meals with Robin Miller, Cooking Class with Wolfgang Puck, Ace of Cakes, Food 911, and Food Nation with Bobby Flay.

Home and Garden

Whether trying to fix a leaky faucet, redecorate a room, plant a tree, or build a deck, it helps to see exactly how it’s done. miBook goes step-by-step with up-close video clips to ensure that home projects get done correctly the first time.

Decorating and gardening titles guide users through both design and execution. The Home Decorating title, for example, helps decorators choose from suggested room styles, color palettes, furniture layouts, wall treatments, and more. Then it helps users complete the makeover with step-by-step guides on stenciling, wallpapering, staining, and applying faux finishes.

miBook home titles include: Decorating, Gardening, Simple Home Organizing, Home Projects, Home Repairs, and Outdoor living Projects. Project assistance comes from HGTV and the DIY Network, including such shows as Design on a Dime, Mission Organization, First Time Gardener, and Talking Dirty with the Queen of Clean.

Parenting

Next time dad conveniently whines that he doesn’t know how to change a diaper, hand him one of miBook’s parenting titles. You’ll hear no more excuses. With content from Parents.tv, the sister network to Parents magazine, miBook brings every parenting activity vividly to life. See and hear how it’s done, from basic baby care like swaddling to fostering cognitive development. Each month, pregnant moms can see how a baby develops in the womb. Video interviews with OB/GYNs, pediatricians, nutritionists, parents, and kids help to illustrate tasks and development. miBook parenting titles include: Your Pregnancy, Baby’s First Year, Your Toddler, Your Child’s Health (0-12), Potty Training, and Games & Activities for Babies & Toddlers.

Travel

In a travel guide come to life with video clips, images and sound, travelers can explore attractions and museums, tour neighborhoods, and preview restaurants interactively and at their own pace.

miBook has a guide for every type of adventure. City guides include neighborhood walking tours, which show historical footage that bring the past to life. Inside museums, the miBook guides visitors to must-see exhibits, shows interviews with artists, clips of their hometown, and examples of their other works. Attraction guides highlight top rides and events. Highly interactive, miBook stops after each step, letting travelers proceed at their own pace. When it’s time to eat, by simply inputting preferred cuisine, neighborhood, ambience, and price range, the miBook instantly serves up the best choices. Discerning diners can even choose their meal locations before leaving their homes with video tours of each restaurant, including interior and exterior views, signature dishes, and menus – even hearing an interview with the chef.

miBook travel titles include: Boston, Las Vegas, New York, Orlando, San Francisco, Washington D.C., and The National Parks.

miBook can also be used as a digital photo album and frame, allowing users to show their photos individually or as a slideshow. miBook also plays home videos, Internet videos, and MP3s; it can either be wirelessly powered through its changeable lithium battery or with the included AC adaptor. The miBook menus can be conveniently navigated either with controls on the device or via the included wireless remote.

Designer : miBook via Gizmodo

Designer : Jean Hong

The tower is easily accessible via both public and private transportation. Hotel and office lobbies have dedicated street entrances and vehicle pick-up and drop-off locations. Service access to the building and parking are available below grade.

Designer : Adrian Smith and Gordon Gill via IGreenSpot via MetaEfficient

Designer : Mac Funamizu