[Press Release]

Ancona, Italy. September 22, 2009. WHY, Wally Hermès Yachts, today unveils a revolutionary
approach to cruising in motor yachts with the presentation of a full size model of its first born, an
innovative 58 metre-long 38 metre-wide yacht, in Ancona’s shipyard.

Wally Hermès Yachts: a joint-venture.
WHY is the result of the joint-venture signed in June 2008 between Hermès and Wally, to develop a new type of motor yacht redefining the art of living on the sea. The iconic Parisian house and the iconic Monaco yacht brand formed an equal partnership whereby each company is fully involved in all aspects of the conception and design of each project. Pierre-Alexis Dumas, Artistic Director of Hermès says : “When we met, in autumn 2007, Luca Bassani Antivari, President of Wally had thought about asking Hermès to accessorise the interior of one of his boats. I was impressed by the daring of his projects. My instinct was to get on board with him and go and seek out new territories in yacht design, but I had no interest in speed.”

Luca Bassani Antivari explains: “What I’ve always liked about Hermès, aside from its intrinsic quality, is its audacity and radicalism; its desire to go beyond trends, to make no compromises and to maintain the authenticity of the house. Wally shares the same values, ‘Hermès-on-Land’, ‘Wally-on-Sea’: inevitably our paths had to cross.”

WHY 58×38
The common values of the two brands have led to a first yacht that offers an unparalleled living space at sea. WHY was developed to give life to this concept assembling a team of dedicated talents in design, engineering, and naval architecture.

Then the tried and tested Norwegian Ramform hull characterised by exceptional and unprecedented stability and volume and spotted by Luca Bassani Antivari, revealed itself as the ideal choice to be adapted to the WHY 58×38 project.

Following this unique adaptation, the decks and the interiors were developed in accordance with the fundamental credo of WHY, ‘form-equals-function’. Thus were born other innovations in the world of mega yachts: patios generously flooding the interior with natural light, photovoltaic panels on the glass hull sides, as well as on the roof opening, like Venetian blinds, a 25 metre-long forward end swimming pool, and a 36-metre aft deck beach.
WHY 58×38 offers comfort, privacy, stability, space, independence and sustainability.

Sustainability
“We are very interested in creating a yacht that will have a low environmental impact”, says Pierre-Alexis Dumas. “Its relationship with the sea must be respectful and easy. WHY intends to offer a new way of moving over water by creating an innovative way of managing and recycling its sources and uses of energy.”
“If you want to go totally ecological, it’s only sailing yacht. The reality is that today, 90 % of the market is powerboats, echoes Luca Bassani Antivari. Our aim is to reduce diesel consumption per year and per yacht: 20 to 30 % for propulsion and 40 to 50 % for generation.”

Thanks to its specific hull, WHY 58×38 requires less power at cruising speed than a boat of equal size. Its diesel-electric propulsion is the most efficient motorisation today, and the surface of the photovoltaic panels, almost 900 square metres, covers most of the boat’s auxiliary system needs.

WHY Research and Development plan to optimize this project’s energy consumption by improving the isolation of the yacht and the heat recovery of its engines, and is also investigating the latest wind energy production and wind propulsion system technologies.

In comparison to a yacht of the same size, WHY 58×38 has been conceived to reduce drastically its energy consumption, saving up to 200 tons of diesel per year.
The WHY R & D program includes tank testing for hull stability in the SSPA facilities in Sweden, and the construction of a full-scale mock-up in order to allow the design team to fine tune the living areas correctly in accordance with the hull’s unique shape.

“The WHY 58X38 yacht looks very unfamiliar but it remains on a human scale. Space is the greatest luxury on the sea, but I believe the new luxury will be the time to enjoy it”, concludes Pierre-Alexis Dumas.

Designer : Pierre-Alexis Dumas, Luca Bassani Antivari, Gabriele Pezzini, and MauroSculli

Aside from being just a bio-reactor and a local renewable energy source, the Eco-Pod will also be a good research incubator where scientists can examine algae species and ways of fuel extraction, including innovative methods of using low energy consuming LED lighting for modifying the algae growth cycles. This module can easily be placed to various places around Boston, infilling empty sites, examining new proposals, and creating initiatives with other communities in order to meet the growing energy requirements.

Designer : Howeler + Yoon and Squared Design Lab

The concept’s touch-screen user-friendly interface and industrial design features the lower energy consuming Inter CPU and the ability of remote management, coupled with the upgradeability and adaptability of the hardware design, representing operational savings and reduction in total cost of ownership. With this modular architecture, retailers will be able to configure the features and the styling of the system and can reach the customers through more touch points. Also, the design will provide the opportunity to boost revenue through intelligent cross-selling tools, digital signage and targeted ads.

With this concept, customers will get personalized and heightened shopping experiences according to their needs, whether they want to check product recommendations and reviews, store information or sales, all they can have through this high-tech, self sufficient and intelligent system. Thus, customers will get an efficient, informative and streamlined real life shopping experience while remaining in touch of the convenience of online shopping.

Designer : FrogDesign

Designer : Francis Gomes

Designer : ArchitectureAndVision via Inhabitat

From the design viewpoint, only the obligatory 3-pointed star placed in the center of the front grille has been seen common with other conventional Benz models. A sweeping curve is making the appearance of the car unique that begins right behind the front quarter and finishes up the beltline located near the back side of the car. This BlueZero concept is relying only on its existing architecture, practical thoughts and strong support from the confident customers.

From : Mercedes Benz

From the website:
JS BACH / ZAHA HADID ARCHITECTS CHAMBER MUSIC HALL AT MANCHESTER ART GALLERY FOR MANCHESTER INTERNATIONAL FESTIVAL.Zaha Hadid Architects have created a unique chamber music hall specially designed to house solo performances of the exquisite music of Johann Sebastian Bach.

A voluminous ribbon swirls within the room, carving out a spatial and visual response to the intricate relationships of Bach’s harmonies. As the ribbon careens above the performer, cascades into the ground and wraps around the audience, the original room as a box is sculpted into fluid spaces swelling, merging, and slipping through one another.

“The design enhances the multiplicity of Bach’s work through a coherent integration of formal and structural logic. A single continuous ribbon of fabric swirls around itself, creating layered spaces to cocoon the performers and audience with in an intimate fluid space.” said Hadid.The process of realizing the design involved architectural considerations of scale, structure and acoustics to develop a dynamic formal dialogue inseparable from its intended purpose as an intimate chamber music hall.

A layering of spaces and functions is achieved through the ribbon wrapping around itself, alternately compressing to the size of a handrail then stretching to enclose the full height of the room. Circulatory and visual connections are continually discovered as one passes through the multiple layers of space delineated by the ribbon.

The ribbon itself consists of a translucent fabric membrane articulated by an internal steel structure suspended from the ceiling. The surface of the fabric shell undulates in a constant but changing rhythm as it is stretched over the internal structure.It varies between the highly tensioned skin on the exterior of the ribbon and the soft billowing effect of the same fabric on the interior of the ribbon. Clear acrylic acoustic panels are suspended above the stage to reflect and disperse the sound, while remaining visually imperceptible within the fabric membrane.

Programmed lighting and a series of dispersed musical recordings activate the spaces between the ribbon outside of performance times. The installation is designed to be transportable and re-installed in other similar venues.

Pivotal to its function is the performance of the ribbon. It has been designed to simultaneously enhance the acoustic experience of the concert while spatially defining a stage, an intimate enclosure, and passageways. It exists at a scale in which it is perceived as both an object floating in a room as well as a temporal architecture that invites one to enter, inhabit and explore.

Designer : Zaha Hadid Architects via Dezeen

This concept has been driven from the need for zero-pollution, efficient and affordable cars for the future community and enjoying the freedom of a ride. The ATNMBL is designed as a self-driving car with artificial intelligence which arrive to you with just a phone call. The standing-height entrance has an electric sliding glass door and upon entering, you will be asked for your desired destination. The comprehensive and innovative voice recognition system of this vehicle along with a touch screen remote and slide up display, it can offer a wide range of tour planning, detailed performance setting and enjoyable ride sharing.

The overall arrangement of the interior of ATNMBL is very much familiar with conventional living room sitting including side chair, a couch and a low table. Up to seven passengers can sit towards each other and can see outside through large floor-to-ceiling windows on both sides. From outside, this vehicle looks like micro-architecture with a large window, pitched room and asymmetrical shape from every view without any reference to past automobile designs.

A considerable amount of typical car space is blocked with the engine and drive train, while, the mechanical components of ATNMBL are simplified and densely packed, providing more interior space. Each wheel contains electric motors which provide all-wheel drive. The power storing mechanism is located beneath the floor; moreover, alternative solar energy can be obtained from the roof-top solar panels. The front and rear end contains an array of tail lights, headlights and sensors.

Designer : Mike and Maaike via Core77

This electrically powered futuristic concept vehicle houses two passengers and includes four motors, one for each wheel, which will let the wheels to swivel on its center by inverse rotation. These motors are located inside every wheel and the wheel rims are designed to act like a propeller to keep the system cool. Besides, another motor exists in the center pivot that provides the required power to change the appearance of the car, like opening the trunk door or modifying the seat arrangements.

The dimension of this car is 1.75 x 1.75 meters approx. when it is in compact mode. By using a geometry stimulated from the ‘bioarchitecture’ of a moving cat, this hybrid formed car changes its attitude with his postures.

Designer : David Vega

Designer : John Bukasa